I AM A
HUMAN-CENTERED STRATEGIST.

I design

Interactions

Processes

Relationships

between

humans

products

services

brands

My strength is building on

RESEARCH FINDINGS

INSPIRATION

The problem or opportunity that motivates the search for solutions.

IDEA GENERATION

The process of generating, developing, and testing ideas.​​​​​​​

IMPLEMENTATION

The path that leads from the project phase into people's live. ​​​​​​​

SOME OF MY SERVICES

communication strategy

brand strategy

service design

workshop facilitation​​​​​​​

user experience design

brand audit

insight mining

customer research

AGNES BATA
Product & Communication Strategist

​​​​​​​I rely on a wide range of holistic and insightful methods that connects technology and user needs with business requirements. As a cognitive psychologist, I use behavioral science to study users and consumers in their environment. In the design process, I take into account the artifacts and rules of human cognition.

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